Hi, I’m Annie Li,
Leveraging design experience crafting digital products for top companies, I create interfaces that balance business goals and user needs through strategic yet intuitive design.
HSBC
HSBC's cross-channel onboarding experience is designed to assist new-to-bank young millennials in completing their first money transfer smoothly and efficiently.
HSBC
Through providing personalized investment ideas, inspire customers into investing funds while providing step-by-step guidance on the newly designed funds platform.
Cinnox
CBX facilitates a digital and visual process for retailers and brand manufacturers to create a transparent and collaborative workflow, ensuring that their goods and services are effectively prepared and suitable for the market.
Wangwangda
A platform to get people to take care of your pet when you not available, or earn extra money with your love for animals.
CBX
Introducing a brand new website to showcase Cinnox products and provide customer engagement and analytics. With dashboard capabilities, customers can easily purchase and manage products and solutions.